The expensive deals come with white-glove coaching, and are helping brands build AI into their marketing and customer ...

Publicis chairman and CEO Arthur Sadoun discusses why the holding company is raising its guidance for the year, the ...

Omnicom Group’s GSD&M will oversee creative, strategy, media, experiential and social duties for White Castle, with its first work expected in early 2026.

Publicis chairman and CEO Arthur Sadoun discusses why the holding company is raising its guidance for the year, the perception of the advertising industry and more.

Ad Age breaks down 13 job descriptions from agencies and production companies that have recently hired or seek to hire for AI-related positions.

Brands have been clamoring to be part of “The Group Chat” since its first episode went viral back in late March, and creator ...

Marketers should shift from campaign-led approaches to brand-led, cross-functional experience design to win with both human ...

VideoAmp has named its executive chairman as its CEO as Pete Bradbury, a former senior Nielsen executive who joined in early ...

The Cannes cheating scandal has brought renewed scrutiny of awards, entries and the judging process—but will anything change?

Marketers should treat ethics as a core professional discipline—embedded in creative work, learned through training and ...

AI-generated content is overwhelming digital channels, and brands must prioritize quality, originality and relevance to stay ...

Publicis chairman and CEO Arthur Sadoun discusses why the holding company is raising its guidance for the year, the ...