At the heart of the viral film's musical vision are THEBLACKLABEL’s powerhouse producers: IDO (YUHAN, ZHUN and NHD), Vince and Dominsuk.

KPop Demon Hunters was released on June 20, and while it scored a pretty modest debut of 9.2 million views, it pulled in a massive 25.8 million views for the week of July 14 to July 20, according to Netflix's own data. That's up from the week before (24.2 million), and up from the week before that, too (22.7 million).

KPop, on the other hand, is part of a much larger story directors/co-writers Maggie Kang and Chris Appelhans have hyped up through various interviews. As if the Sony Pictures Animation production couldn’t be popular enough, the adventures of Huntr/x have set a new Netflix record so specific, I’m shocked we haven’t heard a sequel announcement.